Best Odds Guaranteed | What Is BOG & How Does It Work?

Posted on by Toby @ Punter2Pro
  • Best odds guaranteed ensures bettors will be paid out at the Start Price (SP) if it is greater than the odds taken.

What Is Best Odds Guaranteed (BOG)?

Best Odds Guaranteed (BOG) is a popular promotion offered by many bookmakers, especially for horse racing and greyhound racing markets. Here’s how it works:

When you place a bet before the event starts, the bookmaker commits to paying out at the Starting Price (SP) if it ends up being higher than the odds you originally bet at.

It’s important to note that BOG does not guarantee bettors the highest price that may have occurred between placing your bet and the event starting.

For example, if you bet on a horse to win at 4/1 odds, but the Starting Price increases to 6/1 by the race start, the bookmaker will pay you out at the improved 6/1 odds. This ensures you receive a higher payout without assuming additional risk.

However, not all bookmakers offer BOG, and those that do may have conditions such as the right to withdraw the promotion from specific customers or limits on eligible markets or bet types.

Always review the terms and conditions of Best Odds Guaranteed for the specific bookmaker you are using to understand how the promotion applies.

Sites With Best Odds Guaranteed

Pros & Cons of Best Odds Guaranteed

While Best Odds Guaranteed is widely regarded as a generous and advantageous promotion, there are also some disadvantages to consider.

Here are the main pros and cons of Best Odds Guaranteed:

Pros

  • Increased Value

    BOG ensures bettors receive the highest price either at the time of placing the bet or the Starting Price (SP), whichever is greater. This is particularly advantageous for those who bet early.

  • Risk Management

    BOG allows bettors to manage their risk more effectively by ensuring they are protected against a low payout from a price that drifts.. This is especially useful in volatile markets where odds can fluctuate rapidly.

  • Customer Satisfaction

    Bookmakers use BOG to attract and retain customers, offering a perk that's not available on betting exchanges.

Cons

  • Limitations

    BOG is generally limited to specific markets like horse racing or greyhound racing, excluding other sports and types of bets. This lessens its appeal to certain bettors.

  • Terms & Conditions

    Bookmakers impose specific terms and conditions on BOG, such as maximum payout limits and the right to withdraw the promotion at any time. This can impact the reliability of the offer for bettors.

  • Misjudgment of Value

    While BOG ensures that the starting price will be matched if it's higher, this doesn't ensure the bet holds value. The SP could still fall short of what's considered a fair price, leading bettors into a false sense of security.

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Toby @ Punter2Pro
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