How Efficient Are Sports Betting Markets? Can I Beat Them?
With any market, the more participants, the more efficient it becomes. The same applies to sports betting markets. In order to become a profitable bettor, it’s important to be aware …
Popular Football Betting Markets Explained — How They Work
Are you feeling confused by the vast array of football betting markets on offer? Do you want to learn how each of those football markets work? You’ve come to the …
10 Things You Need To Know About Sports Betting Odds
If you’re new to the world of sports betting then the first thing you need to get your head around are the odds — also referred to as the “prices”. …
Each Way Bets Explained — How To Calculate EW Winnings
Each Way bets enable punters to cover more places in a horse race, thereby reducing their risk and avoiding disappointment if a selection doesn’t win. EW betting is popular in …
What’s A Lay Bet? — Lay Betting & ‘Liability’ Explained
As soon as you begin to look past traditional Bookmakers and into alternative platforms — such as sports betting exchanges — you’ll be faced with the concept of a Lay …
Sports Spread Betting Odds Explained (How It Works)
In sports spread betting, punters bet on whether a specified outcome in an event (e.g. total corners) will end up being above or below a range called the ‘spread’. The …
Easily Convert Your Betting Odds To Different Formats
Want to convert between different odds formats? Whether you’re Matched Betting, Arbing, Value Betting or Betfair Trading — you want the odds to be in decimal “European” format. In this post I’ll …
List Of Best Odds Guaranteed Bookmakers
Best Odds Guaranteed is a perk offered by several major Bookmakers. It ensures that horse racing (and greyhound) winnings are paid out at the Start Price (SP) if it’s higher …
Wisdom Of Crowds Theory & The Betting Exchange
The Wisdom of Crowds is the theory, written by James Surowiecki, about the aggregation of information in groups. His theory states that a larger group of diverse people can make …
How Do Bookmakers Earn? How Big Is Their Edge?
Bookmakers accept bets on all outcomes of an event in order to generate a profit regardless of which outcome prevails. If the odds offered by the Bookmaker are “fair” then …
The Accuracy & Significance Of SP Odds
SP is an abbreviation for ‘Starting Price’ and until now has been widely associated with traditional bookmaking. You may want to bet at SP when there are no early fixed …