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Category: The Fundamentals

Optimism Bias | The Failure To Accurately Anticipate Risk
All Blog Posts / Attitude & Mindset

Optimism Bias | The Failure To Accurately Anticipate Risk

Optimism bias leads us to believe that we are less likely to suffer from misfortune and more likely to enjoy success than reality would suggest. In other words: it’s feeling …

Hindsight Bias Explained | Did You Really Know It All Along?
All Blog Posts / Attitude & Mindset / Football / Prediction & Analysis

Hindsight Bias Explained | Did You Really Know It All Along?

The term “hindsight bias” refers to the tendency of viewing past events as more predictable than they really were. For example, many sports believe that they knew the outcome of …

Gambler's Fallacy Explained | An Error You Need To Avoid
All Blog Posts / Attitude & Mindset

Gambler’s Fallacy Explained | An Error You Need To Avoid

Gambler’s fallacy refers to the mistaken belief that a series of results will alter the chance of it happening over the future. It’s a common error made by casino and …

Recency Bias In Sports Betting | The Danger In Favouring The Here & Now
All Blog Posts / Attitude & Mindset / Football

Recency Bias | How Sports Bettors Favour The Here & Now

Recency bias is when individuals value recent events over historical ones, believing they provide more insight into how things will play out in the future. This irrational tendency can have …

Favourite-Longshot Bias | Why Longshots Are Overrated
All Blog Posts / Horse Racing / Understanding Odds

Favourite-Longshot Bias | Why Underdogs Are Overrated

The favourite-longshot bias refers to the tendency for longshots to be overrated, in terms of their chance of winning, compared to favourites. In other words, the odds for longshots are …

What Changing Odds Means For Your Betting Strategy
All Blog Posts / Understanding Odds / Value Betting

How Will Odds Movements Impact My Betting Strategy?

Sports betting odds can change drastically at any moment. Have you considered what implications that has for devising and executing your betting strategies?   Why Do Odds Move? Sports betting …

Survivorship Bias In Sports Betting | How Bad Tipsters Get Subscribers
All Blog Posts / Attitude & Mindset / Tipster Advice & Warnings

Survivorship Bias In Betting | Why Bad Tipsters Thrive

In general terms, survivorship bias means concentrating on successful entities (the “survivors”), thereby overlooking unsuccessful “non-survivors”. Sports bettors will often only consider ‘winning’ tipsters, without giving a second thought to …

Popular Products At Sports Betting Sites In 2023
All Blog Posts / Bookmakers

Popular Gambling Products At Sports Betting Sites In 2025

While sports betting remains the core product for most operators, many punters are drawn to additional forms of gambling, such as online casinos, poker, and lotteries, creating a one-stop-shop experience. …

The Different Types Of Sports Betting Sites Explained
All Blog Posts / Betting Exchanges / Bookmakers

The Different Types Of Sports Betting Sites Explained

With so many different types of online betting sites to choose from, it can be overwhelming for newcomers. What are the different types of spots betting sites? In this blog …

Sharp & Soft Bookmakers — The Differences Explained
All Blog Posts / Arbitrage Betting / Bookmakers / Value Betting

Sharp vs. Soft Bookmakers — The Key Differences Explained

In the world of sports betting, there are two types of bookmakers: Sharp and Soft. But what are the differences between them? In this article, I delve into the operational …

Tips for Enjoying Online Gambling Responsibly
All Blog Posts / Problem Gambling

Tips for Enjoying Online Gambling Responsibly

A growing number of people are engaging with online gambling, whether through sports betting, casino games, or slots. In the UK, nearly half of adults aged 18 and over reported …

What Is The Starting Price In Betting? — The SP Explained
All Blog Posts / Horse Racing / Sports Trading / Understanding Odds

What Is The Starting Price In Betting? What Does SP Mean?

The starting price (SP) is a term commonly used in horse racing and greyhound racing, referring to the odds offered on a particular runner at the start of the race. …

Sports Spread Betting Odds Explained | How To Calculate Profit
All Blog Posts / Betting Markets / Spread Betting

Sports Spread Betting Odds Explained | How To Calculate Profit

In sports spread betting, players bet on whether an outcome will end up being above or below a range called the ‘spread’. The profit or loss is determined by the …

Can You Trust Bookmaker Reviews? - Misinformation In The Gambling World
All Blog Posts / Bookmakers / Industry Overview

Can You Trust Bookmaker Reviews? – Where To Find Honest Ratings

The internet feels like an all-knowing source of information. But in the case of bookmaker reviews, it can be a source of misinformation. Yes, some bookmaker reviews are written by …

Every Bet Type Explained | Different Bets You Can Place
All Blog Posts / Betting Markets / Bookmakers / Popular

Every Bet Type Explained | Different Sports Bets You Can Place

Looking for a basic understanding of every type of bet you’re likely to encounter? This list will help you.   Basic Bet Types Win A ‘win’ bet is the simplest …

Best Odds Comparison Sites | Find The Top Prices In 2022
All Blog Posts / Bookmakers / Hall Of Fame / Understanding Odds

Best Odds Comparison Sites | Find The Top Prices In 2025

Are you looking for the best odds comparison site in order to maximise your sports betting performance? Here are the sites I recommend.   1. OddsChecker OddsChecker is the #1 …

Hidden Costs in Gambling Platforms That Eat Into Winnings
All Blog Posts / Deposits & Withdrawals

Hidden Costs in Gambling Platforms That Eat Into Winnings

At first glance, depositing and withdrawing from a betting account seems straightforward. You fund your balance, place your bets, and withdraw your winnings when you’re done. But there are costs …

From First Bet to Seasoned Punter: How Your Betting Priorities Change
All Blog Posts / Bookmakers

From First Bet to Seasoned Punter: How Betting Priorities Change

From your first flutter to years of using online bookmakers, your priorities evolve with experience. The features a newcomer values aren’t always the same as those an experienced punter looks …

Confirmation Bias In Sports Betting & How To Avoid It
All Blog Posts / Attitude & Mindset / Problem Gambling

Confirmation Bias In Sports Betting & How To Avoid It

Confirmation bias, a common cognitive bias, can have a significant impact on our decision-making, particularly in sports betting or gambling. It involves giving more weight to information that aligns with …

Are Underdog Bets Worth It? The Truth Behind Long Odds
All Blog Posts / Understanding Odds

Are Underdog Bets Worth It? The Truth Behind Long Odds

Sports fans love a good underdog story — the unfancied team defying expectations to pull off a shock win. It’s the kind of moment that makes headlines and keeps fans …

Mastering Live Casino Games Safely: Practice First, Play Later
All Blog Posts / Casino

Mastering Live Casino Games Safely: Practice First, Play Later

For those new to online gambling, joining a live casino table can feel like stepping into a professional kitchen after only reheating microwave meals: fast, intense, and intimidating. The pace, …

What Are The Most Popular Sports To Bet On?
All Blog Posts / Bookmakers / Industry Overview

What Are The Most Popular Sports To Bet On? – Full List

Sports betting is a pastime that has become even more popular with the advent of online betting. Here’s a breakdown of the most popular sports to bet on.   Football …

Mobile Sports Betting in 2025: Trends, Tools & What’s Next
All Blog Posts / Industry Overview

Mobile Sports Betting in 2025: Trends, Tools & What’s Next

Mobile sports betting has become a major part of the gambling industry. No longer limited to physical bookmakers or desktop sites, it allows millions of Americans to place bets quickly …

How Fast Payments Are Changing Bankroll Management
All Blog Posts / Industry Overview

Are Fast Payments Changing Bankroll Management?

Faster payment methods are changing the way punters manage their online bankrolls. Traditional bank withdrawals can take several days to complete—often creating delays when players want to move funds between …

PIWI247 Logo
Bookmakers / Sharp Bookmaker Reviews

PIWI247 Review  |  Sharp Bookmaker With Top Odds & No Limits [2025]

PIWI247 is a sharp bookmaker and betting exchange offering direct access to elite Asian sportsbook markets — with top odds, high limits, and no bans. About PIWI247 PIWI247 is a …

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